Romania is positioning itself as a key retail market in Central and Eastern Europe, with developers shifting focus from large cities to smaller communities, according to a Colliers report. While large cities previously concentrated three quarters of modern retail stock, rising incomes and demand for modern formats are making communities of around 50,000 inhabitants attractive for new investment, with retail parks driving development.
More than 417,000 sqm of industrial space were leased in H1 2025, marking an over 20% increase compared to the same period in 2024, according to Colliers data.
Romania's retail stock expanded by around 106,000 sqm during H1 2026, with another 205,000 sqm under development that could help the country reach the 5 million sqm milestone at the end of 2026, according to a Colliers report.
Romanian consumers are becoming increasingly pessimistic about the country's economic and political outlook while continuing to prioritise spending and aggressively seek value, according to the latest Consumer Sentiment Survey by Boston Consulting Group (BCG).
Romanian entrepreneur Iulian Stanciu has announced the sale of his stake in eMAG Group to Prosus, 17 years after taking over the company and 14 years after signing the partnership with Naspers (Prosus).
Romanians spent €63 million in cinemas in 2025, a record level for the local market, reflecting a 7% increase compared with 2024, while the number of admissions remained stable at 11.2 million, according to data from the Romanian Film Center analysed by Cushman & Wakefield Echinox.
Romania's National Commission for Strategy and Prognosis (CNSP) has cut its 2026 economic growth forecast by 0.9 percentage points to just 0.1%, down from the previous 1% projection, citing current macroeconomic conditions.
Enexus, a renewable energy development and construction company, entered 2026 with 210 MW under active construction across Romania, while securing an additional 195 MW pipeline with an estimated value of approximately €150 million.
