Looking ahead, 44% of Romanian firms plan to focus investment on expanding production capacity over the next three years, significantly more than the EU average of 26%. The survey highlights that Romanian firms are embracing change while managing multiple pressures, from geopolitics and supply chain disruptions to climate risks and regulations.
"Romanian firms are investing and modernising, even in an increasingly uncertain environment," said EIB Vice-President Ioannis Tsakiris. "Companies clearly recognize opportunities in the Romanian market, especially as EU funds and public investment drive improvements in infrastructure and public services."
The companies are rapidly adopting digital technologies, with 48% now using multiple advanced digital tools, matching the EU average. Additionally, 30% make systematic use of generative AI to improve processes, particularly in marketing and sales where they exceed EU averages.
Most firms report losses from climate change, with 65% taking steps to strengthen resilience to physical risks. However, fewer Romanian companies than the EU average have invested to cut emissions, viewing new climate rules more as a risk than an opportunity. Romania performs well on gender balance, with 40% of firms reporting women represent at least 40% of senior management, well above the EU's 25%.
