Sameday prepares for Black Friday with €80 million investment
Courier firm Sameday has announced a significant investment of over €80 million in 2025, dedicated to technology, regional expansion.
Courier firm Sameday has announced a significant investment of over €80 million in 2025, dedicated to technology, regional expansion.
During the shopping event with the biggest discounts of the year, 38% of customers who ordered on Black Friday had a Genius subscription with free shipping and exclusive offers.
However, over 43% do not have savings set aside and are relying on their October salary or plan to take out a loan.
Packeta offers an extensive network of over 167,000 pick-up points and more than 8,000 Z-BOX lockers for flexible and fast deliveries across Europe.
Customers who make a Genius annual subscription of RON 69 receive 6 eMag vouchers x RON 25 and a surprise voucher in Fashion Days.
Sameday Group has planned for this year investments of more than €60 million to expand and optimize its operations in Romania, Hungary and Bulgaria.

The Romanian economy is entering 2026 on a fragile footing, prompting ING analysts to significantly lower their growth expectations for the year.
OMV Petrom will construct a photovoltaic park at its Petrobrazi refinery in Romania.
Romania's economy grew by 0.6% in 2025 but ended the year in a technical recession.
Shareholders of state-owned nuclear power producer Nuclearelectrica have approved the final investment decision for the Small Modular Reactor (SMR) project at Doicești.
Electro-Alfa International has raised approximately 580 million RON (€115 million) for around 66 million newly issued shares, equivalent to a 35% free-float, following its initial public offering (IPO) on the Bucharest Stock Exchange (BVB).