Choice raises €6.6 million to expand restaurant AI platform in CEE
Restaurant technology startup Choice has secured €6.6 million in new funding and is accelerating its expansion across CEE, including Romania, where it entered in 2025.
Restaurant technology startup Choice has secured €6.6 million in new funding and is accelerating its expansion across CEE, including Romania, where it entered in 2025.
Romanian FMCG distributor Aquila reported a 17% increase in revenues to approximately RON 2.5 billion (€500 million) in the first nine months of 2025, driven by strong performance in its distribution and logistics segments.
In recent years, the HoReCa industry has been steadily losing Romanian employees, trying to compensate for the staff shortage of employees from other countries.
This efficient workflow ensures a quick and precise response to customer requests, contributing to an enhanced guest experience.

Consumer products brands are shifting from competing for visibility to competing for algorithmic selection, according to an EY report.
MedLife Group has implemented an advanced integrated robotic neurosurgery system at MedLife Polisano Hospital in Sibiu, following an investment of over €2 million.
The Galați Court has approved the modified asset recovery plan for Liberty Galați, paving the way for the auction of one of Romania's most important industrial assets to resume.
Romania has risen in Europe's investment destination rankings, becoming one of the most attractive markets in the region alongside Poland for international investors, according to PwC Global CEO Survey 2026 data.
Small and mid-sized retailers lost approximately €3.2 million in profit over the past year due to inventory errors, according to internal data from Selectsoft, a Romanian provider of ERP solutions for SMEs.