Choice raises €6.6 million to expand restaurant AI platform in CEE
Restaurant technology startup Choice has secured €6.6 million in new funding and is accelerating its expansion across CEE, including Romania, where it entered in 2025.
Restaurant technology startup Choice has secured €6.6 million in new funding and is accelerating its expansion across CEE, including Romania, where it entered in 2025.
Romanian FMCG distributor Aquila reported a 17% increase in revenues to approximately RON 2.5 billion (€500 million) in the first nine months of 2025, driven by strong performance in its distribution and logistics segments.
In recent years, the HoReCa industry has been steadily losing Romanian employees, trying to compensate for the staff shortage of employees from other countries.
This efficient workflow ensures a quick and precise response to customer requests, contributing to an enhanced guest experience.

Romania's Q1 of 2026 marks a shift in economic pressure from small businesses to larger companies with significant economic impact.
Premier Restaurants Romania, the operator of McDonald's restaurants in Romania, has launched a national recruitment campaign as part of its expansion plans. The company aims to create over 500 new jobs in 2026, with more than 1,400 positions planned over the next three years.
Sphera Franchise Group, Romania's largest food service group, reported consolidated sales of €75.6 million in Q1 2026, up 4.2% compared to the same period last year. Growth was driven by the return to positive performance of KFC Romania and the strong evolution of Taco Bell.
Romanian travellers are turning the 1 June long weekend into an early-summer getaway moment, according to Kiwi.com booking data.
Hidroelectrica has signed a contract for the turnkey development of the Tudor Vladimirescu Photovoltaic Power Plant in Brăila County, marking a step in the company's strategy to diversify its renewable energy generation portfolio.