Why the future of real estate starts with people, not technology
At SEE Property Forum 2025, the conversation around the future of real estate took a bold turn — from smart buildings to smart relationships. Industry leaders agreed that while data, automation, and ESG strategies are reshaping commercial real estate, true innovation begins with understanding people. The discussion, moderated by Vessela Valtcheva-McGee of GBCI Europe, explored how developers, investors, and service providers are using technology not just to optimise buildings, but to redefine how tenants experience and value them.