Romania attracts regional capital but fails to expand abroad, says analysis

Business Forum
Romania faces an economic maturity test, with the key question being whether it can transform current vulnerabilities into reforms and progress.

After two decades of growth, GDP per capita at purchasing power parity reached 79% of the EU average last year, up from 35%, confirming economic progress and improved living standards.

Despite uneven development, the economy has shown resilience amid multiple global crises and continues to grow in 2025, even as fiscal-budgetary problems have intensified this year. "The premises for our country to become a robust, mature and diversified economy exist, but to implement them, we must resolve the fiscal-budgetary situation, continue attracting foreign direct investment and European funds, and identify a clear reform strategy for relaunching economic growth," wrote Daniel Anghel, Country Managing Partner PwC Romania, in an opinion piece.

Romania has become fertile ground for capital from Poland, Czech Republic, Greece and Hungary, which have billions of euros invested in energy, real estate, retail, FMCG and IT sectors. These five regional partners increased their direct investments in Romania by 64% between 2019 and 2024, reaching €10 billion from the total foreign direct investment stock of €125 billion.

Greek investments in Romania grew 170% in the last five years, driven by PPC Group acquisitions in energy. Hungarian investments advanced 94%, Bulgarian by 90% and Polish by 84%. For Greek and Bulgarian investors, Romania became the second-largest overseas investment destination, while for Polish and Hungarian investors it reached the top 5.

In contrast, Romanian investments in the region remain very low. The stock of investments made by Romanian companies in the five analysed countries was €645 million at the end of last year. Total Romanian investments abroad were €7.8 billion, but more than half represented investments made domestically by Romanians through companies registered in other jurisdictions. Effective total investments abroad were €3.7 billion, compared to Poland's €38.6 billion, Hungary's €44.4 billion and Czech Republic's over €70 billion.

The expansion of Romanian companies abroad could generate foreign revenue flows, reduce the current account deficit, strengthen economic resilience and increase Romania's regional influence. However, achieving these objectives requires public policies, especially fiscal ones, that create balance and stability for an attractive investment climate.

RECOMMENDED
Asian capital drives Central Europe property boom
Real estate

Asian capital drives Central Europe property boom

Central Europe's commercial real estate sector is experiencing a transformation, with Hungary leading the recovery through an 86% year-on-year increase in investment driven by Asian capital from China and South Korea. The CATL factory in Debrecen and BYD in Szeged, along with the planned Volvo plant in Košice, Slovakia, are reshaping the region's industrial landscape and creating demand for logistics space.

Lululemon plans expansion in Eastern Europe
Real estate

Lululemon plans expansion in Eastern Europe

Lululemon announced plans to expand into six new markets in 2026 through franchise partnerships. The athletic apparel brand will launch in Greece, Austria, Poland, Hungary, and Romania through a partnership with Arion Retail Group, as well as in India through Tata CLiQ.

CEE property markets set for growth in 2026 amid supply gaps and modernization
Real estate

CEE property markets set for growth in 2026 amid supply gaps and modernization

Colliers has published a new report focusing on CEE, examining economic and real estate trends across Bulgaria, Czech Republic, Hungary, Poland, Romania and Slovakia. The study shows that 2025 brought moderate economic recovery, easing inflation and rising focus on sustainability, while real estate markets were shaped by modernization, limited new office supply, strong logistics demand and retail park expansion.

GTC posts stable cash flow despite revaluation losses
Real estate

GTC posts stable cash flow despite revaluation losses

GTC reported rental revenues of €152 million in the first nine months of 2025, up 9% from €139 million in the same period of 2024. The increase followed the acquisition of a residential portfolio in Germany, which contributed €18 million, partially offset by a €4 million decrease after the sale of the GTC X and Matrix C properties.

CEE real estate investment surges 38% on nine months
Real estate

CEE real estate investment surges 38% on nine months

Confidence is returning across CEE real estate markets, with investor sentiment shifting from cautious optimism to execution, according to Colliers. The region continues to demonstrate resilience, supported by moderating inflation, solid household consumption, and strong employment levels.

RECOMMENDED FROM THE HOME PAGE
Finance

EBRD investment in Romania hits record in 2025

The European Bank for Reconstruction and Development (EBRD) invested a record €955 million in 37 projects in Romania in 2025, up from €707 million for 44 projects the previous year.

Industry

Ursus Breweries GM to step down next month

Dan Timotin, General Manager of beer maker Ursus Breweries since July 2025, will leave the company at the end of February 2025, according to a company statement.

READ MORE
Business Forum  |  30 January, 2026 at 6:00 PM
Business Forum  |  30 January, 2026 at 4:00 PM