Economy | 27 February, 2025 at 1:15 PM
eMAG presents 5 key ecommerce trends to improve customer experience in 2025
AI-powered solutions transform the shopping experience and integrate changing consumer needs,
AI-powered solutions transform the shopping experience and integrate changing consumer needs,
In 2023, Romanian e-commerce of goods and services reached €10.6 billion, representing 3.32% of GDP.
Investment of more than €100 million to increase shipping capacity in the fourth quarter of 2024.
E-commerce expansion is fueled by access to digitalization and the rising incomes of the young population and digital natives, but also by the evolution of technology.
66% of consumers find private label just as good as branded alternatives, with 38% having no plans to switch back to branded goods.
Western European shoppers spend an average of €85 per transaction, while Eastern European consumers spend €55.
PP's total footprint at the Park to around 90,000 sqm with the new facility comprising 40,000 sqm with the remainder of the building being used as an LPP distribution centre.
A Romanian team of young tech geeks designed five AI-based robots which can tirelessly work as brand manager, sales agent, data engineer and influencer.
Fulfill.ro, the e-commerce logistics division of Mediapost Hit Mail, the largest integrator of direct marketing services in Romania, has reached a 37% increase in turnover in 2023.
PayU GPO Romania, the leader of the local online payment market, estimates that the value of the e-Commerce market will be around €11.5 billion in 2024.
Romanian inflation eased slightly to 9.8% in October from 9.9% in September, with declining food prices providing some relief while services inflation remained elevated. The National Bank of Romania is expected to maintain current rates until mid-2026.
BT and BPC have completed Romania's first pilot of the EU Digital Identity Wallet (EUDIW) for payments, allowing cardholders to authenticate online purchases with their European Digital ID.
Romanian FMCG distributor Aquila reported a 17% increase in revenues to approximately RON 2.5 billion (€500 million) in the first nine months of 2025, driven by strong performance in its distribution and logistics segments.
Vastint Romania has signed a new lease agreement with Expur for 940 sqm in Building A of Business Garden Bucharest. The oil processing company is relocating its headquarters to the modern office complex.
Full Season, a German company and a key part of Media Broadcast Satellite (MBS), a leading provider of technical media services, has officially opened its first Bucharest office.