Iulian Stanciu sells eMAG stake to Prosus
Romanian entrepreneur Iulian Stanciu has announced the sale of his stake in eMAG Group to Prosus, 17 years after taking over the company and 14 years after signing the partnership with Naspers (Prosus).
Romanian entrepreneur Iulian Stanciu has announced the sale of his stake in eMAG Group to Prosus, 17 years after taking over the company and 14 years after signing the partnership with Naspers (Prosus).
Romania's eCommerce market reached approximately €8.1 billion in 2025 and could exceed €8.5 billion in 2026. However, growth is entering a more competitive phase than in previous years, according to a report by MerchantPro.
Romanian e-commerce giant eMAG is gearing up for its 15th annual Black Friday event on November 7, which the company expects to set new records for the online commerce industry.
Seven out of ten Romanian businesses anticipate a decline in sales due to unfair competition from international e-commerce platforms, primarily from Asia.
eMAG Group announced a consolidated turnover of RON 11.2 billion (€2.24 billion) for the fiscal year ending March 2025, marking a 12% increase from the previous year.
Iulian Stanciu, the Executive President of eMag, the biggest e-commerce player in Romania, said that Europe has become the target of Chinese exports.
E-commerce companies are now among the top 5 occupiers of logistics spaces in Romania, utilising approximately 1 million sqm of industrial and logistics facilities, finds a report by Cushman & Wakefield Echinox.
Cross-border ecommerce transactions in CEE have seen a significant surge, climbing by 15% to reach €24 billion in 2024 compared to 2023.
Investments focus on streamlining operations, expanding into international marketplaces and developing services.
This strategic move is in response to the increasing demand for fulfillment and logistics services driven by the rapid growth of e-commerce in Romania.
The packaging market experienced a revival process in the first quarter of the year, following an upward slope.
This aligns with the slow growth level recorded by the MerchantPro Compass indicator in the number of transactions also in 2023 compared to the previous year (+5.5%).

Iulius Dan Plaveti has taken over as Chairman of the Board and CEO of Hidroelectrica starting 10 June 2026, with his mandate running until 7 November 2027.
The gap between European and Romanian agricultural economic pressures widened in Q1 2026.
More frequent heatwaves, rising energy costs and concerns about indoor air quality are changing the way Romanians choose climate control solutions.
Romania's annual inflation rate climbed to 10.85% in May from 10.71% in April, driven by rising costs across all sectors, according to data released by the National Institute of Statistics (INS).
Visual Fan has completed the energisation phase of its Full EPC BESS project in Teiuș, featuring a storage capacity of 120 MWh.