eMAG expects sales close to RON 1 billion for Black Friday
Romanian e-commerce giant eMAG is gearing up for its 15th annual Black Friday event on November 7, which the company expects to set new records for the online commerce industry.
Romanian e-commerce giant eMAG is gearing up for its 15th annual Black Friday event on November 7, which the company expects to set new records for the online commerce industry.
2Performant Network has announced the termination of its agreement to acquire the Profitshare business from Conversion Marketing and Dante International (eMAG).
eMAG Group announced a consolidated turnover of RON 11.2 billion (€2.24 billion) for the fiscal year ending March 2025, marking a 12% increase from the previous year.
Iulian Stanciu, the Executive President of eMag, the biggest e-commerce player in Romania, said that Europe has become the target of Chinese exports.
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Tazz operates in over 35 cities and has become one of the most important platforms, offering a strong selection of restaurants, supermarkets, retailers, and local merchants.
During the shopping event with the biggest discounts of the year, 38% of customers who ordered on Black Friday had a Genius subscription with free shipping and exclusive offers.
Customers who make a Genius annual subscription of RON 69 receive 6 eMag vouchers x RON 25 and a surprise voucher in Fashion Days.
he acquisition is expected to close in the next few months, subject to customary closing conditions and regulatory approvals.
The event is part of a series of workshops aimed at encouraging the development of Romanian businesses towards the digital economy and through e-commerce.

The Romanian state has signed a deal with Rheinmetall for a strategic investment in the national defence industry exceeding €500 million.
BT and the Investment and Development Bank (BID) have concluded an agreement to support the development of investment projects intended for infrastructure and local communities.
SMEs enjoy the highest level of confidence among Romanian consumers, according to a new study commissioned by Visa, a global leader in digital payments.
In October, there was a significant rise in insolvency filings, signalling mounting pressure on the business environment.
Romanian e-commerce giant eMAG is gearing up for its 15th annual Black Friday event on November 7, which the company expects to set new records for the online commerce industry.