eMAG expects sales close to RON 1 billion for Black Friday
Romanian e-commerce giant eMAG is gearing up for its 15th annual Black Friday event on November 7, which the company expects to set new records for the online commerce industry.
Romanian e-commerce giant eMAG is gearing up for its 15th annual Black Friday event on November 7, which the company expects to set new records for the online commerce industry.
2Performant Network has announced the termination of its agreement to acquire the Profitshare business from Conversion Marketing and Dante International (eMAG).
eMAG Group announced a consolidated turnover of RON 11.2 billion (€2.24 billion) for the fiscal year ending March 2025, marking a 12% increase from the previous year.
Iulian Stanciu, the Executive President of eMag, the biggest e-commerce player in Romania, said that Europe has become the target of Chinese exports.
AI-powered solutions transform the shopping experience and integrate changing consumer needs,
Currently, more than 2.5 million customers can access the flexible financing options available in My Wallet.
Tazz operates in over 35 cities and has become one of the most important platforms, offering a strong selection of restaurants, supermarkets, retailers, and local merchants.
During the shopping event with the biggest discounts of the year, 38% of customers who ordered on Black Friday had a Genius subscription with free shipping and exclusive offers.
Customers who make a Genius annual subscription of RON 69 receive 6 eMag vouchers x RON 25 and a surprise voucher in Fashion Days.
he acquisition is expected to close in the next few months, subject to customary closing conditions and regulatory approvals.
The event is part of a series of workshops aimed at encouraging the development of Romanian businesses towards the digital economy and through e-commerce.

Arobs Systems, part of the Arobs Group, has signed two digitalization contracts with Romanian government institutions worth a combined €8 million to the company.
Romania's trade balance deficit (FOB/CIF) for January-November 2025 reached €29.77 billion, down €299.6 million (-1.0%) compared to the same period in 2024, according to data published by the National Institute of Statistics (INS).
Retail trade volume in Romania remained flat in November 2025 compared to the previous month, according to the latest data released by Eurostat.
Law firm Kinstellar has assisted renewable energy developer Big Mega Renewable Energy on approximately €100 million project financing with a syndicate of lenders for the construction and operation of the Văcăreni wind farm located in Tulcea County, Romania.
Romania's Competition Council has fined eight companies a total of €32.15 million for participating in an anti-competitive agreement to divide the labour market and limit employee mobility while keeping human resource costs low.