eMAG expects sales close to RON 1 billion for Black Friday
Romanian e-commerce giant eMAG is gearing up for its 15th annual Black Friday event on November 7, which the company expects to set new records for the online commerce industry.
Romanian e-commerce giant eMAG is gearing up for its 15th annual Black Friday event on November 7, which the company expects to set new records for the online commerce industry.
2Performant Network has announced the termination of its agreement to acquire the Profitshare business from Conversion Marketing and Dante International (eMAG).
eMAG Group announced a consolidated turnover of RON 11.2 billion (€2.24 billion) for the fiscal year ending March 2025, marking a 12% increase from the previous year.
Iulian Stanciu, the Executive President of eMag, the biggest e-commerce player in Romania, said that Europe has become the target of Chinese exports.
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Currently, more than 2.5 million customers can access the flexible financing options available in My Wallet.
Tazz operates in over 35 cities and has become one of the most important platforms, offering a strong selection of restaurants, supermarkets, retailers, and local merchants.
During the shopping event with the biggest discounts of the year, 38% of customers who ordered on Black Friday had a Genius subscription with free shipping and exclusive offers.
Customers who make a Genius annual subscription of RON 69 receive 6 eMag vouchers x RON 25 and a surprise voucher in Fashion Days.
he acquisition is expected to close in the next few months, subject to customary closing conditions and regulatory approvals.
The event is part of a series of workshops aimed at encouraging the development of Romanian businesses towards the digital economy and through e-commerce.

Romania's consolidated general budget recorded a deficit of RON 121.77 billion (€23.90 billion), equivalent to 6.40% of GDP, in the first eleven months of 2025, down 0.74 percentage points from 7.15% in the same period of 2024.
A company from the PPC Romania group will construct a natural gas power plant with a capacity of approximately 100 MW on Valea Terovei, on the site of the former UCC - Uzina Cocso Chimică platform in Reșița.
Romanian business managers across key sectors forecast a moderate decline in economic activity for December 2025 to February 2026, according to the latest survey from the INS.
Romanian businesses are facing increased exposure to fiscal and operational risks as customs controls intensify across Europe and nationally, according to EY Romania experts.
State-owned power producer Hidroelectrica has convened an Extraordinary General Meeting of Shareholders (EGMS) for 27 January 2026 to approve a strategic partnership with EDF.